Your best you?

It all starts on the inside.

And in a world where choice is everywhere. We want to keep it simple.

More and more people are turning to increasingly invasive and expensive solutions to look and feel their best.

But we wanted to create natural, effective ways for you to be the best version of yourself, without the pain of turning to the needle, forcing down large pills or strange-tasting liquids.

We hated taking supplements.

There had to be a better way.

For decades, natural active ingredients have been a powerful source of nutrients for the body, supporting specific aspects of your health, beauty and wellbeing.

So we created a range of products that we can say, hand on heart, deliver the very best results. And not only that, we have made the experience delicious and enjoyable (you won’t find any nasty-tasting supplements here).


Because being your best you starts on the inside.

Whether it’s advice from our in-house nutritionist to wellness tips so you can put your best foot forward, it’s our mission to help you to become the very best version of you.

When you buy from Known you don’t just buy a supplement. You join a family.

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Our promise.

If it isn’t approved by our Nutritionist… it doesn’t make the cut.

Our products are a perfect blend of scientifically proven vitamins and minerals, with natural botanical extracts and backed up by our team of experts. We are committed to ensuring our supplements are not only effective and backed by science, but also delicious and a joy to take.

Known to be more.

Always tastes great.

How do you get the best out of your supplements? Take them. Every day

It seems simple enough, but what about when you get pill fatigue from swallowing huge capsules? Or having to hold your nose to drink that Collagen liquid that makes you gag? The world of supplements is plagued with products that put you off simply by the taste or texture. When you don't enjoy taking them, it will always be harder to create a habit and stick to it.

So we had to do better. Our supplements must taste good; we'll never compromise on that. By making our products delicious and fun to consume, we can help you form that crucial habit and get the very best for your health, beauty and wellbeing.

All wrapped up.

Recyclable packaging.

For those of you who've been taking our Advanced Collagen Supplement for a while, you know our original sachets were not recyclable. This wasn't good enough, and we had to make a change.

Our beautiful new sachets are easier to open, gentler on the lips and (most importantly) fully recyclable. And, as we keep saying, we had to keep it simple. You don't need to search through old blogs or add mailbags to your orders to be able to recycle our sachets. We put a recyclable, FREEPOST mailbag into every single box. So all you need to do is place your used sachets in the mailbag, seal it and pop it in the post. We'll do the rest.

Plus, all our bottles and cardboard packaging can be recycled at home (remember to check your local recycling).

It's all in the formula.

Always works.

All we want to do is make supplements that can help. That's what gets us out of bed in the morning and keeps us up at night. It's everything.

Using exclusive, world-leading manufacturing, we pack scientifically proven ingredients into every product, providing an effective, tasty way to get your daily dose of vitamins - no matter your lifestyle.

Our Advanced Liposomal Technology combines powerful vitamins, minerals and botanical extracts encapsulated in Liposomes that mimic the structure of our cells. This clever technology allows us to increase the absorption of key active ingredients significantly and give you the very best results.

We're not just a pretty face.

Known to do things right.

Transparency is at the heart of everything we do; that’s why we want you to know exactly where our ingredients come from.

For example, our Hydrolysed Marine Collagen is sourced from the skins of wild, deep-sea ocean fish such as cod, haddock and pollock. A by-product of the food industry, we chose this method to prevent any risk of exposure to antibiotics or hormones, which can occur with farm-raised fish. We only use cold water species as their collagen has a higher amino-acid content and bioavailability.

And it goes without saying that we never test on animals.

Combining over 40 years of pharmaceutical experience with world-leading manufacturers, our experts often spend months (even years) scouring the globe for the most effective, bioavailable active ingredients.

Our manufacturing partners maintain GMP, BRC and FDA accreditation. This means our ingredients are always sourced ethically, responsibly and to the gold standard of the manufacturing industry.

For decades, natural active ingredients have been a powerful source of nutrients for the body, supporting specific aspects of your healthbeauty
and wellbeing.

Our formulas are always free from artificial preservatives, colours and flavours, and we don't use any GMO ingredients. We will be vegan as much as possible and always gluten and dairy-free.

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