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It all started from one little idea.

What if we could create a range of health and beauty vitamins that you actually looked forward to taking?

Our mission is simple: To make health and beauty supplements that work and taste good.
Our mission is simple: To make health and beauty supplements that work and taste good.

It all started from one little idea.

What if we could create a range of health and beauty vitamins that you actually looked forward to taking?

Historically vitamins have been:


Bland
Hard to swallow
Untasty


Basically, they’ve haven’t been fun to consume. And that’s not cool.

So we threw out the rule book and got to work creating the tastiest vitamin brand on the planet.

The only rules we do have, are rules for us

Okay, we lied.

There are some rules around here.

We believe looking and feeling good is an inside job. So we created a brand that allows women to look and feel like the best possible version of themselves, without turning to drastic diets, food deprivation or invasive procedures.

Rule 1:
Known to be more

Our products are always backed by science.

We blend scientifically proven ingredients with natural formulas to give you an effective, yet tasty way to take your vitamins.

Combining over 40 years’ of pharmaceutical experience with a world-leading manufacturer, our tasty formulas are always free from preservatives, GMO, and artificial colours and flavours.

We’re also vegan, gluten and dairy free where possible.

natural
ingredients
no
preservatives
non-GMO

Rule 2:
Known to do more

When you buy from Known, you don’t just buy a vitamin, you join a family.

From weekly drops in your inbox, inspirational quotes on social to help you stay on track or a sneak peek behind the lives of our influencers, our family of #knowitalls are here to help, inspire and guide you on your journey to your best you.

Rule 3:
Known to give more

Looking and feeling good shouldn’t discriminate.

We’re working hard to team up with charities to make sure everyone has the chance to feel like the best version of themselves.

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